Sunday, April 5, 2020

Travelling Abroad Is a Waste of Money Essay Example

Travelling Abroad Is a Waste of Money Essay TRAVELLING ABROAD IS A WASTE OF MONEY I strongly disagree that travelling abroad is a waste of money because we can learn history of civilizations, we can learn cultures of different peoples and we can witness the greatness of Allah. Firstly, in Surah Al- Ankabut: 20, Allah says : â€Å" Travel the earth then see how He makes the first creation, then Allah creates the latter creations † What this verse indicates is the disappearance of one nation to give place to another. For instance, the nation of the Pharaohs has been replaced by modern Egypt. Other nations which have disappeared include the people of Ad and Thamud in the Middle-East. Through travelling we can learn the history and witness the remains of these civilizations. Secondly, we can learn the cultures of different peoples around the world. In Surah Ruum: 22, Allah says : â€Å" And of His signs is the creation of the heavens and the earth and the diversity of your tongues and colours.. †. Hence, if we travel from China across to Europe, we will see peoples of different looks, colours, sizes, cultures, languages, and ways of living. They include Chinese, Japanese, Indians, Persians, Arabs, and Europeans. All look different from one another, speak different languages, and practise different cultures. Finally, in Surah Ibrahim : 32, Allah says : â€Å" Allah made ships subservient to you to run their course in the sea by His command ,and He has made the rivers subservient to you. † This verse tells us that Allah provides the facilities for mankind to travel( by sea or river ). In so doing one can appreciate the creations and greatness of Allah. We will write a custom essay sample on Travelling Abroad Is a Waste of Money specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Travelling Abroad Is a Waste of Money specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Travelling Abroad Is a Waste of Money specifically for you FOR ONLY $16.38 $13.9/page Hire Writer For instance, sailing in the seas will give us the opportunity to see sharks, beautiful islands, and the huge waves. Sailing in the rivers will give us the opportunity to see the numerous floras and faunas, rapids, and waterfalls. Although travelling abroad does cost a lot of money, inconvenience and sometimes have to face some difficulty, in my opinion, travelling abroad is not a waste of money because of the benefits we can get from it. [336 words]

Sunday, March 8, 2020

History of the Times essays

History of the Times essays The main topic that this book made me think of was the creation of the universe and, more specifically, the precise definition of forever. How can forever be forever? If forever was created at a specific moment, then there had to be something before forever, therefor forever could not be considered forever. If forever was not created at a specific point in time, then it was obviously never created, therefor there is no such After reading A Brief History of Time, I have come up with a theorie about how the universe was created and how it will eventually end. Both of these theories have similar properties but two very distinct differences (the first theory predicting the end of forever, and the second predicting the infinite continuance of forever). I am a firm believer in the "Big Bang" theory, so both of my predictions about forever rely heavily on the fact that the "Big Bang" theory is true and the fact that we have an expanding/contracting universe. If you do not believe in these two theories, please disregard the following few paragraphs or so because you will probably believe that they are untrue. My first prediction of forever creates the universe with the "Big Bang." In the beginning of time, our universe was an infinitely small point, compressed within an unthinkably small volume. I dont feel the need to explain what triggered the "Big Bang" and why it occurred because I am already assuming that this theory is true. After the universe was created, matter instantaneously began to expand and everything was thrust outward, away from ground zero. As time progresses, the speed at which our universe expands decreases at a slow, but constant rate. I think that this rate is directly related to the ratio of the amount of mass and total gravitational force in our universe compared to the initial force at ...

Friday, February 21, 2020

Compare and contrast mansa kankan musa with askiya muhammad ture as Assignment

Compare and contrast mansa kankan musa with askiya muhammad ture as rulers of their respective empires - Assignment Example Earlier on, between 1280 and 1337, another emperor had lived. He was the emperor of the wealthy Mali Empire. With a later reference to this man as Mansa Kankan Musa by the European and Arab scholars, he came to power as a deputy to the then emperor Abubakari II who decided to go on an expedition to explore the Atlantic Ocean but never came back. The first comparison is that the two were Muslims who welcomed the spread of Islam in the kingdom and built mosques everywhere for the people. In fact, Mansa Musa went for pilgrimage to mecca from time to time and when he came back, he ordered that all the five pillars of Islam be observed strictly by all the people. Askia Mohammed on the other hand, during his reign, made Islam the integral part of the empire to be observed by all the people in belonging to this great empire. Mansa came to a level of building mosques every Friday in the week so that all people could embrace the religion. The second similarity was that these two were traders and had a great commercial mind. Mansa traded his gold widely during his visits to Saudi Arabia and made himself known to the entire king along the way. However, he was not as commercialized as Askia because most of the gold he carried was based on philanthropic aid than exchanging with anything that he would take back to this kingdom. On the other hand, Askia Mohammed was a real trader. He expanded trade far and wide helping him expand the power and viability of his empire. Kankan Musa has been remembered for bringing order and peace in the empire, promoting trade and commerce. He practically made his empire to be known all over Europe for his use of gold. He developed the Mali Empire and made it an intellectual and economic center through attraction of Arab scholars for trade, religion and development. He also expanded his territory especially on his way to mecca. Similarly, Askia Mohammed expanded his empire from Tangaza in the north, all the way to Yatenga borders

Wednesday, February 5, 2020

How does the relative distance traveled by food products impact the Research Paper

How does the relative distance traveled by food products impact the price of those food products - Research Paper Example The research includes related literature. David Kault stated: â€Å"When it is not feasible to measure all the individuals in which we are interested, we measure a selection of them. Usually the selection is a small or infinitesimal fraction of the number of individuals in which we are interested. In the case of women's heights, we would measure a small selection of women. The statistical term used here is that we take a ‘sample’ from the population†. Patrick Westhoff emphasized the cost of transportation is one important factor affecting food prices of competing products. For example, soybeans that are harvested in Illinois are priced lower than imported European soybeans because it is cheaper to ship the soybeans through the Mississippi river compared to shipping the soybeans through the wide expanse of the Atlantic Ocean. From 2004 to 2006, soybeans were sold at an average of $202 per metric ton in the markets central Illinois. On the other hand, the soybeans t hat were imported from Netherlands were sold at the higher $261 per metric ton in Illinois. The difference in the food price per metric ton is due to the increase in the transportation fuel prices. In addition, Moshe Milevsky reiterated fuel costs directly affect the prices of food products. In high income nations, including the United States, the consumer’s average food money is allocated for the reimbursement of the store’s expenses.... The three competing food stores are Wal-Mart food store, Netgrocer food store, and Netfoodex.Com food store. Research assignment The research includes related literature. David Kault (Kault, 2003) stated: â€Å"When it is not feasible to measure all the individuals in which we are interested, we measure a selection of them. Usually the selection is a small or infinitesimal fraction of the number of individuals in which we are interested. In the case of women's heights, we would measure a small selection of women. The statistical term used here is that we take a ‘sample’ from the population†. Patrick Westhoff (Westhoff, 2010) emphasized the cost of transportation is one important factor affecting food prices of competing products. For example, soybeans that are harvested in Illinois are priced lower than imported European soybeans because it is cheaper to ship the soybeans through the Mississippi river compared to shipping the soybeans through the wide expanse of t he Atlantic Ocean. From 2004 to 2006, soybeans were sold at an average of $202 per metric ton in the markets central Illinois. On the other hand, the soybeans that were imported from Netherlands were sold at the higher $261 per metric ton in Illinois. The difference in the food price per metric ton is due to the increase in the transportation fuel prices. In addition, Moshe Milevsky (2010) reiterated fuel costs directly affect the prices of food products. In high income nations, including the United States, the consumer’s average food money is allocated for the reimbursement of the store’s expenses. The expenses include the cost of transporting the goods from the farm to the entity’s store

Tuesday, January 28, 2020

Zara: Business Expansion Strategies

Zara: Business Expansion Strategies Executive summary This article examines the case of the Spanish clothing retailer Zara’s experience of and plans for further expansion into Southern and Northern American markets. It argues that given the unique distribution and production functions of the retailer that possible problems exist for continued expansion in the US market. The problems associated with this given the characteristics of local markets and pressures from rival operators’ means that a recommendation is made for an adjusted international strategy for the company despite its broad successes elsewhere globally. Introduction Globalisation has become an essential element of international marketing principles and it has been argued that one of the keys to success in global markets is the effective development and marketing of standardised products and brands (Douglas Wind, 1987). Jay (2000) suggests that the development of international enterprises is as a consequence of reduced barriers for trading due to developments in information technology. Jones (2002) argues that successful international operations are those which integrate and cooperate in business activities across national boundaries. It is clear that the clothing industry is a significant part of the internationalisation process in terms of the critical growth of the clothing retailing sector in global markets and attendant activities such as global sourcing. The international expansion of Zara is led by its parent company Grupo Inditex which is based in Spain and Zara has achieved an impressive annual growth of 26% over the last five years (D’Andrea Arnold, 2002). Based in Spain Zara has grown from 180 stores to 1.080 stores in 33 countries and in 2002 150 stores were added in 9 countries and further expansion has been planned and expected. As the biggest economy in the world the American market is an attractive one for Zara and stores located in New York were announced as being successful indicators towards future market penetration. The huge American market and especially the North American marketplace was highlighted as the next move for the company’s expansion plan yet the diversity in this market and high level of competition creates challenges for continued Zara’s success. Environmental Analysis A clear understanding of the business environment is essential for companies in competing in the global economy. This is particularly important in relation to international strategy. Environmental analysis can be made from both a macro and micro perspective and both the PESTEL and Porter’s industrial analysis are useful instruments of analyses (Johnson Scholes, 2002). PESTEL analyses the political, economic, social, technological, environmental and legal events that have impacts on a business. Of interest in this case is the signing of the North American Free Trade Agreement (NAFTA) which helped regional economic growth among member countries through eliminating tariffs and government encouragement of foreign direct investment. This creates threats to Zara in terms of an entry model as well as marketing strategy. The American market is highly attractive for multinational companies such as Zara. The US is the number one economy in the world although since the terrorist attacks in 2001 the American economy slowed down accompanied with a reduction in consumer confidence. According to Jobber (2001) where national economic performance and customer confidence is poor consumers will reduce consumption of non essential products. This poses problems for Zara in competing in a highly competitive marketplace where demanding for clothing has decreased. Zara however provides luxury clothing products at a reasonable price which provides the company with competitive advantages in terms of price, quality and brand name. The success of Zara depends on an effective logistics system and it is one of the few companies with in-house design and production enabling them to provide new clothing lines within 15 days instead of the 9 months average lead-in time of the textile and clothing industry. It is fair to say that this logistics system based on information technology and computerized design and production programs enables Zara to maintain competitive advantages over other international competitors. However previous experiences in operating in South America where a complex and large distribution centre was established in order to supply the southern region saw challenges in the integrated supply chain being created. Language as one of the most important elements of culture plays a vital role in shaping international marketing strategy simply because people under different social and cultural environments share different value systems and display varied consumer behaviour (Bradley, 2005). Additionally it is useful to be aware of the new form of political economy which suggests that economic phenomena are highly linked with political issues in that governments seek to use political power to achieve economic benefits (Rugman Hodgetts, 2003). Examples of this can be seen in the increasing role of developing countries in the world economy. In the case of the textile and clothing industry more and more retailers and manufacturers source from lower labour cost developing countries res ulting in significant competitive pressures on Zara which insists on sourcing mainly from Europe and relying on its in-house design and production. Porter (1980) provides a useful framework in understanding the industrial environment in which companies are involved in. The competitive level in an industry shapes a firm’s strategy in competing in its marketplace and in turn this is shaped by the performance of operators within the industry. It is obvious that competition levels are high in both the North and South American marketplace. Zara entered the South American market where American brands such as GAP and the Swedish brand HM were major competitors within the middle clothing market. Similarly buyer power has increased in the modern business environment and Zara needs to effectively satisfy customers globally from different nations and cultural backgrounds. Improvement in US consumer confidence demonstrated in the research creates opportunities for Zara in expanding its market from south to the north (BBC News, 2005). Nevertheless the issue of different supply systems needs to be resolved utilising Zara’s integ rated global supply and logistics chain. The strategic plan to establish a specific supply and distribution centre for the North America market aims to control cost and maintain competitive capabilities in competing with companies from member countries of NAFTA such as Canada and Mexico as well as local players who source from cheaper overseas suppliers. Due to the nature of the clothing retailing industry the diversity of retailing forms in the US is complex including both large numbers as well as different formats for retailers including large retailers, department stores, merchandise shops, small specialty operators and discount stores. There are potential new entrants into this marketplace and hence it is critical for Zara to be aware of the high competition level in the US clothing retailing industry at all levels of the market. Market Segmentation Market segmentation aims to provide relevant information for a basis for the selection of target markets (Bradley, 2005). Zara’s targeted customers are people who seek for higher quality clothing products at reasonable prices. In this case targeted American customers were those who expressed interest in European branded clothes. First of all Zara’s women collection is divided into three categories: Zara Women, Zara Basic and the sporty Trafaluc representing market segments for women who look for a more formal style, younger women for a more informal style and younger women and teenagers while menswear included Men’s Line at Zara, Zara Basics, its club-wear brand 100Zara and Zara Sport (D’Andrea Arnold, 2002). In this sense the general public from all age groups can be seen as potential customers targeted by specific sub-brands of Zara. A second important variable in defining segmentation is based on psychographic characteristics such as lifestyle which wi ll be discussed in detail in the next section (Jobber, 2001). As one of the most famous and successful European brands Zara in its existing south American market targeted people who were especially interested in European styles at affordable price levels. This targeting strategy remained the same for Zara in expanding in the North American marketplace. One definition of consumers suggests that it can be seen as individuals as well as groups of people purchase products or services for personal use, household or gifts. In other words they can be classified as end users of particular products (Solomon et al, 2002). Retailers are situated in the final steps of the distribution chain and are closely linked with end users or customers. Therefore it is useful to look at the concept of consumer behaviour in relation to clothing buying in light of target segmentation strategies pursued by Zara. Blackwell, Miniard and Engel (2000) define the initial step of consumption processes as the recognition of needs which can be influenced by various factors such as reference group values, self esteem and external cultural and social value systems. Particularly modern customers have become more sophisticated and learn more from their purchasing experiences with price often deployed as a key indicator as to the quality of goods (Jobber, 2001). This is arguably the case for buying activity in the clothing sector with brand name, price, style as well as quality tending to have important effects on the decision making processes leading to purchasing. According to Entwistle (2000) clothing is not simply about physical garments but takes on a multi-faceted significance where people use fashion to define and negotiate their identity in wider social contexts. Increasing power for consumers enables them to bargain for lower priced clothing yet it remains the case that pure discount on price is not necessarily important for them in make purchasing decisions. This aspect of consumer behaviour offers a useful insight for Zara in establishing its competitive advantages based on an effective logistics and supply chain through ensuring quality with reduced costs matched to a strong brand name. Foxall, Goldsmith and Brown (1998) argue that there are several stages after need recognition leading to final buying activity and as such the co mmunication strategy used to build up effective customer relationships and brand image by clothing retailers is most useful at the early stage in order to have a lasting impact on purchasing decisions. In this retail context women are suggested to constitute a major proportion of consumers (Domosh, 1996). Particularly women are more involved in both social and economic life functions which results in increasing demands on fashion in terms of style and self identity. Additionally a determinant of the degree to which customers evaluate a brand is the level of involvement with high involvement meaning extensive evaluation of the product and/or alternatives (Hawkins, Best and Coney, 1989). For clothing products the degree of involvement is suggested as being typically medium to high (Breward, 2000). Bearing in mind the concept of involvement and the role of women in purchasing Zara used a suite of effective marketing tools in maintaining customer loyalty through providing value added clothing relevant to identified market preferences. This is because in terms of fashion a stylish and sophisticated brand image in terms of trends, styles and tastes is a key success factor in building a b rand name for a retailer such as Zara. Similarly effectively maintaining customer loyalty in terms of repeat buying is a major contributor to successfully expanding its market share in the US market. Marketing Strategy Analysis and Evaluation Based on its successful experience in operating in New York Zara pursued a strategic market expansion strategy in order to maintain organisational growth in terms of market share and the accruement of financial benefits. The establishment of a distribution centre in the outskirts of Buenos Aires enabled Zara supply the southern region as well as played a strategic role in supplying the new northern market (D’Andrea Arnold, 2002). With Zara being one of the few companies utilising in-house design and production meant sourcing locally was its main strategy rather than switching to overseas suppliers. This strategic choice did enhance the competitive capabilities of Zara in terms of short lead time and effective logistics control but added to pressure from competitors who sourced abroad resulting in competitive pricing in the middle market by rivals such as HM and GAP. In addition in considering an integrated supply chain the distribution centre to some extent caused inefficiencies in the overall system in that decisions on the choice of local manufacturers had been made difficult due to the closure of American textile and clothing manufacturers who moved production lines to Asia. As such the market expansions strategy remains unclear in terms of it achieving growth based on effective franchises rather than through adding new stores and entering new markets. This can be said to be especially the case for the North American market. Although the market size is large and entry barriers are low due to the cultural differences between south and north US regions means significant attention must be paid to the marketing mix in order to achieve synergy from integration. Life styles are different in North and South America hence the branding strategy used by Zara is essential in differentiating itself with both from existing rivals and attracting new custom ers within each of the respective markets. Evaluation of marketing mix In the context of international market and keeping in mind different macro and micro environmental conditions an international marketing mix needs to be varied from one context to another (Keegan Green, 2003). Based on the branding marketing mix strategies it is of importance to look at international marketing models in the North American market considering different operational environments and different consumer behaviour in southern and northern markets. Product and brand The term product not only refers to tangible goods but also entails intangible attributes such as customer service and brand name (Keegan Green, 2003). As a retailer Zara provides a similar range of products in both the southern and northern markets in the US as those provided in its domestic market. However the intangible resource which Zara as a strong brand in New York occupying the middle fashion market appears to be less visible more broadly in the North American markets in comparison with the national brand image of GAP. Traditionally the brand image of Zara as a retailer is one targeted on middle income consumers seeking high fashion styles at reasonable prices. As a result of successful operation in the EU market as well as Asian and South American markets Zara was able to create a strong brand image in the middle fashion market in order to compete with GAP and HM who are also two major operators in the wider global market. Price Price is argued as being an important indicator for customers in evaluating the quality of products and within the clothing sector this also holds true (Easey, 2002). The price mix deployed in the US market is double that found in its domestic region in Spain due to higher operational cost and higher labour costs. It has been suggested that the clothing industry is labour intensive and that effective human resource management strategy contributes in a key manner to effective cost control and in turn allow for competitive pricing in the market (Jones, 2002). As a result the operational strategy employed by Zara has been consistently challenged by competitive pricing from competitors who source from cheaper developing countries. As a result the efficacy of an integrated logistics and supply chain can be questioned along with the ability of maintaining this over the long term given the diversity and complexity of the clothing manufacturing industry in the US. In sum Zara’s operat ion in international markets appears to be experiencing rapid growth in terms of new branches and improving sales and profit but longer term challenges need to be addressed as a priority. Easey (2002) argues that pricing regimes for clothing products may need to change depending on different characteristics in each national market but that communication and management of these changes need to be directed from a strategic level. Communication An integrated communication strategy is an important part of the marketing mix within a branding strategy framework. This seems to be even more essential in the clothing retailing industrial context involving the use of celebrities as a critical communication tool in communicating with customers. For Blythe (2000) marketing communications objectives are created in order to develop a customer base and improve sales through increasing both new and existing customers’ expenditure on a brand’s products. However Zara has rarely exploited advertising campaigns except in the case of its launch of two main product ranges occurring seasonally each year. This can help explain its low brand awareness in the North American market which is a threat to successful entry into this marketplace. Additionally visual merchandising such as store design and layout has become widely regarded as important communication tools with consumers (Lea-Greenwood, 2002). In the case of Zara store design such as clear lighting, white walls and ceiling and style-related decorations such as photographs were deployed in order to create an elegant atmosphere emphasising a brand image reflecting European trends. Likewise employee uniforms helped Zara maintain a visual and physical presence of the brand image and helped in communicating with customers and needed only minor adjustments between southern and northern stores. It is believed that the format and experience of a trading environment particularly in clothing retailing interacts closely with merchandise, customer service and the success of communications strategies (Walters Hanrahan, 2000). It can be argued that the communication strategy used by Zara is effective in terms of communicative effects and of a lower cost than its competitors. On the other hand establishing a significant nationwide presence in North America may require either a large expenditure on a celebrity endorsed campaign or the ef fective use of novel techniques such as viral marketing. Distribution The distribution channel is the network which links producers with users yet international distribution strategies are difficult to manage since distribution structures differ from one country to the next (Keegan Green, 2003). For Zara the US market presents unique challenges. As mentioned earlier the closure of US local manufacturers and moves to Asian manufacturing operations poses major threats to Zara which traditionally exploits local sources in supporting its in house design and production. Due to the highly fragmented nature of fashion retailing it is vital for Zara to differentiate itself from other competitors during its entry stage into the North American market. In considering these difficulties in enter this market and the different cultural backgrounds involved Zara pursued an organic growth in terms of opening stores in its expansion. This is because a strong financial background based on its successful operation both in New York and support from its parent company Grupo Inditex allowed for a longer term fiscal view to be taken. However the use of English in the US market is likely to present challenges for the Spanish company but successful international human resource management should counter this and lead to successful implementation of its strategic expansion plans. Figure 1: Global Retailing Market Entry Strategy Framework Source: Horovitz, J. Kumar, N. (1998) Strategies for Retail Globalization, London UK, Financial Times. Conclusion In order to maintain organizational growth Zara employed an aggressive expansion strategy in responding to internationalisation and globalisation. Research demonstrates that a strong global brand name is one of the most vital elements contributing to the success of international operations (Wigley et al, 2005). However a key consideration is cultural influences which have shaped international marketing strategies for Zara in the US market. An international marketing strategy to some degree remains the same as strategies used in other markets satisfy targeted customer groups effectively. However because of local differences and consumer complexity in the American market adjustments were used such as the establishment of a dedicated distribution centre for the American market. Recommendations The marketing mix used by Zara in the US market has been more effective in New York than in other locations. Brand name is a significant part of product concept hence it is useful for Zara to cooperate with local fashion magazines in conducting magazine campaigns in order to improve brand awareness at the market entry stage. Lea-Greenwood’s (2002) suggestion that the communication process involves three key participants namely sender, message and receiver must be added to in the sense that practical contexts of business operations in the clothing retailing sector makes this model more complex due to changing forces in the external environment such as developments in media technology and changing characteristics/preferences of consumers. This is also of particular importance in international markets as different cultural and social backgrounds have substantial impacts on consumer behaviour as well as effective communication models. Secondly higher costs resulted in higher prices for Zara in these locations. This phenomenon is able to generate potential risks to its brand image of quality clothing products at reasonable prices. It is undoubted that in house design and local sourcing provides Zara with competitive advantages such as short lead times and high response rates to clothing trends but an awareness of local characteristics in the marketplace is essential. In the case of international expansion currency rates have a major impact on operational and labour costs. In turn competitiveness on price might be eliminated because of pressures from competitors who are able to provide even cheaper but goods which are of high quality. As Jones (2002) highlights global sourcing is a key trend and will continue to be so due to globalisation. Although sourcing abroad raises concerns on supply chain related risks which are often called the Iceberg theory it is imperative that Zara be aware of the significant advantages of sourcing from countries with lower labour costs especially given that quality levels have improved (Jackson Shaw, 2001). With the North American market there were difficulties for Zara in maintaining its famous on an in house production model simply because of a lack of local suppliers and manufacturers. Additionally labour costs in America are considerably higher compared to its operation in Europe. It is hard for Zara then to enjoy cost advantages offered by Eastern European countries as well as cheap domestic cost in Spain (Jones, 2002). The suggestion here is to consider expanding operations to Mexico which is comparably cheaper than the US yet offers a distribution channel to the North American market. The establishment of a distribution centre in Mexico is more likely to be cost effective rather th an building specific manufacturing factories in order to supply the North American market. References BBC News (2005) US Consumer Confidence on the Up, BBC News, December 28th, available from:Â  http://news.bbc.co.uk/1/hi/business/4564766.stm> Blackwell, R.D., Miniard, P.W. Engel, J.F. (2000) Consumer Behaviour, USA, Dryden. Bradley, F. (2005) International Marketing Strategy 5th edition, Harlow UK, FT Prentice Hall. Breward, C. (2000) Cultures, Identities, Histories: Fashioning a Cultural Approach to Dress, in White, N. Griffiths, I. (eds) The Fashion Business: Theory, Practice, Image, Oxford New York, Berg. D’Andrea, G. Arnold, D. (2002) Zara, Harvard Business School, January 30. Domosh, M. (1996) The Feminized Retail Landscape: Gender, Ideology and Consumer Culture in 19th Century New York City, in Lowe, M. and Wrigley, N. (eds) Retailing, Consumption and Capital, UK, Longman Group Limited. Douglas, S.P. Wind, Y. (1987) The Myth of Globalisation, Columbia Journal of World Business, Vol. 22. Easey, M. (2002) Fashion Marketing 2nd edition, Oxford UK, Blackwell Publishing. Entwistle, J. (2000) The Fashioned Body, Cambridge UK, Polity Press. Foxall, G.R., Goldsmith, R.E. Brown, S. (1998) Consumer Psychology for marketing 2nd edition, London UK, Thomson Business Press. Hawkins, D.I., Best, R.J. Coney, K.A. (1989) Consumer Behaviour: Implications for Marketing Strategy, Boston USA, Mass. Hesmondhalgh, D. (2002) The Cultural Industries, London UK, Sage. Horovitz, J. Kumar, N. (1998) Strategies for Retail Globalization, London UK, Financial Times. Jay, P. (2000) The Road to Riches, London, Weidenfield and Nicholson. Jackson, T. Shaw, D. (2001) Mastering Fashion Buying Merchandising Management, Basingstoke, Palgrave Jobber, D. (2001) Principles Practice of Marketing 3rd edition, London UK, McGraw-Hill. Johnson, G. Scholes, K. (2002) Exploring Corporate Strategy: Text and Cases 6th edition, London UK, FT Prentice Hall. Jones, R.M. (2002) The Apparel Industry, Oxford UK, Blackwell Publishing. Keegan, W.J. Green M.C. (2003) Global Marketing 3rd edition, New Jersey, Prentice Hall. Lea-Greenwood, G. (2002) Fashion Marketing Communication, in Easey , M. (ed) Fashion Marketing 2nd edition, Oxford UK, Blackwell Publishing. Porter, M.E. (1980) Competitive Strategy: Techniques for Analyzing Industries and Competitors, New York USA, The Free Press. Rugman, A.M. Hodgetts, R.M. (2003) International Business 3rd edition, Harlow UK, FT Prentice Hall. Singleton, J. (1997) The World Textile Industry, London UK, Routledge. Solomon, M., Bamossy, G. Askegaard, S. (2002) Consumer Behaviour: A European Perspective, Harlow England, FT Prentice Hall. Walters, D. Hanrahan J. (2000) Retail Strategy: Planning and Control, London UK, MacMillan Business. Wigley, S.M., Moore, C.M. Birtwistle, G. (2005) Product and Brand: Critical Success Factors in the Internationalisation of a Fashion Retailer, Journal of Retail Distribution Management, Vol. 33 No. 7.

Monday, January 20, 2020

Chapter Notes on Confucius Lives Next Door by T.R. Reid :: Confucius Lives Next Door Asia Essays

Chapter Notes on Confucius Lives Next Door by T.R. Reid Chapter 1: THE OTHER MIRACLE 1) Japan still has the largest foreign currency reserves in the world even after years of recession. This fact was important because later it was explained that everyone in Japan had money and that it was more equally distributed than in the east. 2) East Asia has been extraordinarily successful. They have the safest streets, the strongest families, and the best schools in the world. This statement was important because it showed how this country surpassed other countries especially America. It also showed how safe it was for children to walk around by themselves even when it is at nighttime and with far distance. 3) It is shameful and humiliating in Japan if a couple gets a divorce. Shows how Japan?s high emphasis on morals impacts everyone on a daily basis. 4) Confucius was a big influence and explained the region?s low rates of crime and family breakdown and relatively high level of economic equality and social civility. Shows how Confucius teaches individuals of both high and low birth to strive for success in their lifetime. Chapter 2: EASTERN FLAVOR 1) Baskin Robins in Japan is the biggest ice cream chain in Japan. Also the Thirty-one in the name is pronounced ?Satay-wan? since the Th. is not pronounced in the Japanese language. Interesting to state this because they also say San-kyu instead of Thank You. San-kyu also means 3-9, which gives them their most thankful day of the year March 9. It?s just interesting to point out. 2) Kentucky Fried Chicken was the most successful food chain in Japan. Showed how Japan easily accepts and institutes foreign markets and ideas without hesitation or humiliation. They adapt so well to the outside world. 3) Stealing was very shameful so a mountain bike that was not locked would be considered very safe in the streets. Showed their high standards and respect for others which has contributed to many successes in Japan. 4) There is a different language for greeting somebody who stands above you in hierarchy and a whole different language for ordinary conversation. This shows how language plays a role in Japan by the maintenance of the hierarchical structure of the society.

Saturday, January 11, 2020

Gender and Sex Worksheet Essay

What is gender? What is sex in biological terms? Are gender and sex the same thing? Explain why or why not? Gender is a subclass within a grammatical class (as noun, pronoun, adjective, or verb) of a language that is partly arbitrary but also partly based on distinguishable characteristics (as shape, social rank, manner of existence, or sex) and that determines agreement with and selection of other words or grammatical forms (â€Å"Merriam-Webster†). Biological term for sex is one’s biological classification as male or female which is set into motion at the moment the sperm ertilizes the egg (â€Å"Intro To Sociology†, 2009). Gender and Sex in my opinion are not the same. Sex refers to the biological and physiological characteristics that define men and women, gender refers to the socially constructed roles, behaviors, activities, and attributes that a given society considers appropriate for men and women. How do gender and sex contribute to the concepts and constructions of masculinity and femininity? According to Planned Parenthood Federation of America Inc (2013), â€Å"Culture determines gender roles and what is masculine and feminine. What does it mean to be a woman or man? Whether we are women or men is not determined just by our sex organs. Our gender includes a complex mix of beliefs, behaviors, and characteristics. How do you act, talk, and behave like a woman or man? Are you feminine or masculine, both, or neither? These are questions that help us get to the core of our gender and gender identity. † Do our concepts of gender and sex contribute to the ways we embrace gender and sex in diversity? Yes, I do feel that our concepts of gender and sex contribute to the ways we embrace gender and sex in diversity. I feel that we look at males as the ones who are supposed to be the readwinner, the rough and tough kind of person and we look at females as the ones who are supposed to be the sweet and kind caregiver at home taking care of the house and kids and being the emotional one, when it can be the other way around. Do our concepts of gender and sex contribute to our understanding of sexual orientation? Explain. Yes, I feel that our concepts of gender and sex contribute to our understanding of sexual orientation in many ways. We have a understanding of what each gender is and what they provide, causing us to make a decision on who we want to be with in life.